in Nez Perce County, ID
Job Description
SUMMARY
This position develops and solicits business from all markets to ensure the necessary advance bookings needed for a successful and profitable operation for the hotel.
ESSENTIAL JOB FUNCTIONS
The position requires the ability to perform the following essential job functions, with or without reasonable accommodation:
- Move throughout property to conduct site inspections.
- Maximize revenue by selling all facets of the Hotel, both orally and in written form to previous, current, and potential clients.
- Direct the solicitation efforts of the sales staff through effective oral and written communication while overseeing rate, date, and space commitments for group room sales within the hotel.
- Administer the staffing, training, and performance reviews for the Sales Department. Ensure training programs are conducted regularly and the hotel’s standards of performance are met.
- Handles account details so that all pertinent aspects of solicitation and closing are complete and documented.
- Prepares information, meets with, and entertains clients as deemed appropriate by potential business from that account.
- Complies and/or directs the preparation of reports pertaining to the operation of the Sales Department to include, but not limited to the annual and monthly Forecast, Marketing Budget, Lead Management System, Booking Report, Answer Net reports and Sales Meeting Minutes.
- Coordinate ongoing research of the travel industry to detect market trends and related information for development of new marketing strategies. make reasonable recommendations to improve potential from various markets.
- Establishes and maintains relationships with industry influencers and key strategic partners.
- Directs market channel development activity and coordinates sales distribution by establishing sales territories, quotas, and goals.
- Meets with key clients, assisting sales representative with maintaining relationships and negotiating and closing deals.
- Reviews and analyzes sales performances against programs, quotes, and plans to determine effectiveness.
- Directs product research and development.
- Develop and conduct persuasive verbal sale presentations to prospective clients. Internally promote the hotel’s programs. Meet with and entertain clients, some of which will require travel.
- Initiate preparation of computerized annual Market Plan and execute plans as outlines, critically examining and adjusting as deemed necessary by current market conditions.
- Organize and/or attend scheduled Sales Department and related meetings.
- Assists the supportive staff with the maintenance of sales files and ordering of amenities for meeting planners or VIP’s.
- Communicates with other departments to ensure proper handling and servicing of accounts.
- Understand the hotel's operations, including room types, meeting capacities, services, features, and benefits for assigned hotel/s in market.
- Review monthly STAR reports and create action plans as assigned.
- Communicate with Revenue Management and GM to ensure that pricing is appropriate and adjust selling strategies as needed.
- This person can exceed revenue goals by offering an exciting alternative to the current market.
- Travels to conduct outside calls, promote the Hotel and review competition reader boards to develop leads.
- Increases visibility of the Hotel by actively participating in the community.
- Improve hotel visibility by conducting outside sales calls/blitzes, attending trade shows and market segment related events.
- Design and deliver marketing promotions and campaigns involving direct mail, social media, ads, etc.
- Meet or exceed established monthly, quarterly, and annual targeted sales goals and profit margins.
- Maintain an active list of accounts to ensure continuous relationship development.
- Develop and execute monthly focused and aggressive action plans.
- Maintain and secure repeat business through client satisfaction and loyalty.
- Maintain knowledge of industry and trends in the market, particularly amongst competitor set.
- Performs all duties and responsibilities in a timely and efficient manner in accordance with established company policies and procedures to achieve the overall objectives of this position.
- At all times projects a favorable image of Northwest x Southern Hospitality to the public.
- Maintains safe working conditions within department and Hotel.
- Performs other duties as assigned by management.
